Is Substack Notes a ‘Twitter clone’? We asked CEO Chris Best by Nilay Patel
Substack enters new territory with the launch of Substack Notes. Can it handle content moderation, running a consumer product, and beefing with Elon Musk and Twitter?

It’s going to be fun watching Chris Best speedrun the content moderation curve, especially because he desperately wants “subscription network” to be different from “social network” or even just plain “website with a comments section” or “forum” or “group chat” when it comes to moderation, and he’s going to find very quickly that it’s just not and that he’s going to have to make calls. Some of these calls, (actually a lot of them), are going to be difficult, all the moreso because they’ll have to be made quickly, and he’s going to get some of them wrong and he’ll have to correct. But that correction will never be enough for the people who insist on bloviating on how content moderation should work while refusing to take any time to dig into any of the actual problems, and at any given time 50% of your customers will be pissed off at you. I hope he has fun.

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